Creative Inc by Meg Matteo Ilasco and Joy Deangdeelert Cho – Book Review

This book review comes from my other blog:

Creative Inc by Meg Matteo Ilasco and Joy Deangdeelert Cho

Creative Inc by Meg Matteo Ilasco and Joy Deangdeelert Cho

A brilliant book on freelancing – mainly in the graphic design business. It’s written by two freelancers with lots of experience, and ranges through from whether or not you should be a freelancer through to finding success and expanding your business.

The book looks lovely, it’s well laid out and type-set, and the front cover is gorgeous. The book is peppered of little line drawings and there is an ongoing orange and turquoise colour theme with text and supporting graphics, which makes this book seem very laid back and a little quirky.

The book is made up of 8 chapters, leading you through from deciding whether or not to become a freelancer, through to the beginnings, marketing, working with clients, finance, agents and growing your business. In each chapter there are interviews with different people from different ends of the spectrum discussing how freelancing affects them, and advice they have for freelancers.

This book is full of good advice for any aspiring freelance creative – not just graphic designers, and despite this book having an American slant to it, most of the advice works over here (you just may need to find out about the UK equivalent for taxes etc.)

There is also a very good index section for looking up things quickly, and a good resource section too. Good to read all the way through and definitely something I will look back into and dip into for help and advice further down the line. I wish I had picked this up when I started!


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