Torbay Week 2013 Website

I have been working hard these last few months on the Torbay Week 2013 website. The previous website had been built and added to over the last few years and needed an update and refresh. So we took the existing branding and started anew…

Torbay Week Logo

Torbay Week Logo

I took the four shades of blue and used them as my colour palette. I used Helvetica Neue along with Pragmatica-Web for the text. I asked sailors and visitors what information they wanted and needed, and planned the website accordingly. The top menu navigation is on every page and has a link to all the pages, ensuring that each page is only a click away.

Torbay Week Home Page

Torbay Week Home Page

On the Water Drop-Down Menu

On the Water Drop-Down Menu

Shoreside Drop-Down Menu

Shoreside Drop-Down Menu

I ensured that there were social network links on all pages, either the left hand side bar, or big buttons in the actual content of the page. Every page has the sponsor logos and links, and the burgees for all four of the organising clubs:

Entire Home Page

Entire Home Page

I made sure the text was big and easy to read, using a dark blue to match the branding, instead of black type on a white background , which can be too harsh to read extensively on a screen. The links are all in pale blue to help differentiate them from the rest of the text.

Race Document Page

Race Document Page

It is the 200th year anniversary of the first Sailing Match in the bay, so we added a feature of a history timeline, with pop up boxes of information, and links to PDF’s of old programmes and posters:

History Timeline

History Timeline

History Timeline Pop-Ups

History Timeline Pop-Ups

There is also a Supporters Wall, for the supporters of the event…

Supporters Wall

Supporters Wall

I had access to all the photography from Jean Border (Borderphotos2010.com) to use on the website, and I used a big shot of the keelboat fleet approaching the windward mark as the background of the site, with a blue tint. The headers are set to cycle through different shots, which I tried to vary between different types of boats, close-ups and landscapes, and the social after-sailing bar parties…

Header Banner - Dinghies

Header Banner – Dinghies

Header Banner - Dinghies

Header Banner – Dinghies

Header Banner - Keelboats

Header Banner – Keelboats

Header Banner - Keelboats

Header Banner – Keelboats

I also used some of the top photos in slideshow galleries, one based on the sailing, and one based on the social side of the event:

Gallery Page

Gallery Page

We are now working on gathering the last few documents and information for the event and are updating the website every week. To see the site, and find out more about the event, visit the site here: www.torbayweek.co.uk. You can see this project and others on my website here: www.laurapakoradesign.co.uk.

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