Category Archives: New work

Moon & Stars Branding Part 2

This is part 2 of a 2 part post about a full branding and logo design project.

Lucy decided on Idea 3 – and we set toy work on tweaking and finalising the design of the logo… I designed the final logos and created them in different colours of the brand:

Black on White

Black on White

White on Navy

White on Navy

White on Emerald

White on Emerald

White on Purple

White on Purple

We then worked on the business card ideas, coming up with some different ideas and layouts based on the design:

business card ideas

Business Card Idea 1

business card ideas2

Business Card Idea 2

business card ideas3

Business Card Idea 3

business card ideas4

Business Card Idea 4

business card ideas5

Business Card Idea 5

business card ideas6

Business Card Idea 6

business card ideas7

Business Card Idea 7

business card ideas10

Business Card Idea 8

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

We finally went for a very classic idea for the business card, in 3 different colours, and followed this idea onto the vouchers…

Emerald Business Card

Emerald Business Card

Purple Business Card

Purple Business Card

Navy Business Card

Navy Business Card

Business Card back

Business Card back

Emerald Voucher - £50

Emerald Voucher – £50

Navy Voucher - £25

Navy Voucher – £25

Purple Voucher - £10

Purple Voucher – £10

Voucher back

Voucher back

 

TTFN,
Laura

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Essential Oils Direct… Loyalty Cards

Just a quick one to show some loyalty cards I designed recently. Essential Oils Direct are a company I have worked with for a few years now and they wanted a Loyalty Card designed for their customers who pick up their orders from the Warehouse…

Essential Oils Direct Loyalty Card

Essential Oils Direct Loyalty Card

Essential Oils Direct Loyalty Card - back with space for stickers

Essential Oils Direct Loyalty Card – back with space for stickers

Once you’ve filled the card, you get a mini card with a coupon code to give you a discount…

Minicard discount code

Minicard discount code

Minicard discount code

Minicard discount code

And finally, the stickers we ordered for each collection…

Sticker designs...

Sticker designs…

And here they are in all their glory…

EOD Loyalty and Discount Cards

EOD Loyalty and Discount Cards

EOD Loyalty Card with sticker

EOD Loyalty Card with sticker

Moocards printed these for us, and they were brilliant, great service!

TTFN,
Laura

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Dartington Infographic

I was recently approached to design an info graphic for a piece about the economics of Dartington, a local organisation who work in partnership to build creative and resilient communities which can be a force for positive social change. They wanted an infographic to explain how they work, and had some ideas about what they wanted it to look like, and together we put together this…

Dartington Infographic

Dartington Infographic

It was good fun to have a blank canvas and just a little bit of branding as a restraint for this, and I am really pleased with the final results!

TTFN,
Laura

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Devon Young Carers

Devon Carers, the organisation I work with regularly have been working on a new campaign to encourage carers to have a Health and Wellbeing Check. It’s been ongoing with the Carers for a while, but the Young Carers wanted to roll out a slightly different version with their own branding…

Devon Young Carers Health & Wellbeing Check Front Cover

Devon Young Carers Health & Wellbeing Check Front Cover

Final_DYC_HWBC_web23

Devon Young Carers Health & Wellbeing Check Booklet

Final_DYC_HWBC_web26

Devon Young Carers Health & Wellbeing Check Booklet

Final_DYC_HWBC_web211

Devon Young Carers Health & Wellbeing Check Booklet

Final_DYC_HWBC_web215

Devon Young Carers Health & Wellbeing Check Back Cover

I changed the typefaces and colours to match the DYC branding, and also made the layout a little better for younger people to read and use. The imagery on the front and back was also changed to reflect the audience a little better, and to make the whole thing a bit more positive and friendly for the younger audience.

TTFN,
Laura

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Lilypea Vinyl Stickers

I’ve been working with a local vinyl cutting company to design and cease vinyl wall stickers. These are fantastic, you order your design and the vinyl is cut ready to go straight on your wall, and the results are stunning!

I’ve designed a few little pieces so far:

Sailing Quote

Sailing Quote

Sweetheart Lyrics

Sweetheart Lyrics

Sweetheart Lyrics

Sweetheart Lyrics

Sweetheart Lyrics

Sweetheart Lyrics

Waves

Waves

You and Me Quote

You and Me Quote

You and Me Quote

You and Me Quote

You can buy the vinyl artwork on Etsy here: https://www.etsy.com/uk/shop/LilyPeaWallArt or here on eBay: http://stores.ebay.co.uk/The-Radical-Sticker-Shop.

TTFN,
Laura

Devon Carers Newsletters

I’ve just finished the latest Devon Carer Newsletters for this quarter. The issue has 3 editions, a Northern, Southern and Eastern version. The newsletter contains mainly county-wide news and articles, with the middle 2 pages for local news and articles, and the last page as a calendar for local events and groups.

Southern Autumn 2014 Newsletter Front Page

Southern Autumn 2014 Newsletter Front Page

Newsletter Spread Local Page Spread

Local Calendar of events

Local Calendar of events

You can find out more about Devon Carers here: www.devoncarers.org

TTFN,
Laura

 

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MINI BREAK!!!

By the time you read this I will be in Sunny Spain!

I am taking a well needed mini break to Valencia to see my wonderful friends who moved out last year… so I’ll see you all in a few days time, with photos and a tan 🙂

TTFN,
Laura

Flavel Comedy Festival 2014

For the past few years, I have worked with the Flavel Theatre in Dartmouth on their marketing material for the annual comedy festival. This year, we created a slightly larger leaflet, to give each act a page of it’s own, as well as the posters and newer updated logo.

Dartmouth Comedy Festival 2014 logo

Dartmouth Comedy Festival 2014 logo

Dartmouth Comedy Festival 2014 web logo

Dartmouth Comedy Festival 2014 web logo

I kept the logo the same as before, updated with the numbers and dates… I then used the branding and the information and pictures supplied from each act to design the leaflet, with a page for each act.

Flavel Comedy 2014 leaflet

Flavel Comedy 2014 leaflet

 

Flavel Comedy 20142

Flavel Comedy 2014 leaflet

Finally I used the pink and yellow boxes, the typewriter typeface and the imagery to design the posters:

Carl and Romesh

Carl and Romesh

Carly Smallman Flavel Poster

Carly Smallman

EYVNTKE Flavel Poster

EYVNTKE

Lucy Porter Flavel Poster

Lucy Porter

Matt Harvey Flavel Poster

Matt Harvey

Patrick Monahan Flavel Poster

Patrick Monahan

Sean Hughes Flavel Poster

Sean Hughes

Slightly Fat Features Flavel Poster

Slightly Fat Features

TOWID Flavel Poster

TOWID

Using the branding, the colours, the logo, the blocks of text and the typewriter typeface, I managed to maintain consistency throughout the marketing, despite having different styles of imagery for each act, and whilst making sure each listing and poster for each act does not look the same.

TTFN,
Laura

 

 

 

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Devon Carers Advertising

A few weeks ago I finished up some advertising work for Devon Carers. They asked me to work on a campaign to highlight their “Health and Wellbeing Checks” that are being offered for free to all carers. A lot of people don’t realise they are carers – so part of the campaign was to help people identify that they are carers.

We used stock photography of different ages and types of people to show that carers aren’t just older people. I used the existing branding to keep it consistent with the Devon Carers brand and I designed a basic ice which could be adapted to different size and shape adverts and posters:

The adverts were used in different local newspapers, magazines and other literature, and posters and flyers were printed and sent all over the county.

TTFN,
Laura

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